Fengshen Bang 2 Gongce third generation of online games operating mode

Qiu Bojun said three major campaigns create a perfect start from the original 08 most successful online games仅一步之遥And film and television industry is similar in recent years, with a mature industry, the size of original online games continue to grow. 04 since the beginning, "Jianxia love", "Fengshen Bang," "journey", "Tianlongbabu" and a series of original works online games brand recognition by the market quickly, come to the fore. In a growing number of local players keen on the original game themes at the same time, an increasing number of original works also ready hundred schools of thought contend. May 28, Beijing. Well-known domestic online games Jinshan software vendors (3888. HK) officially announced that it has experienced in the online as long as six months after the authentic Chinese myth of war material online games giant "Fengshen Bang 2" will be staged on May 30 officially ushered Gongce and third generation of high-profile launch new games operating mode "credit card mechanism." Kingsoft Qiu Bojun, chairman and interim CEO said, "as the most well-known brand one of the game," Fengshen Bang 2 "is 08 Jinshan's first online games work, Jinshan is also listed in Hong Kong since the real meaning of Launched the first works. "Fengshen Bang 2" online since the performance has exceeded our expectations, we create 08 from the most successful original works only a step away. " At the same time, this will be in Jinshan "Fengshen Bang 2", launched a revolutionary new business model third-generation "credit card mechanism." Jinshan, senior vice president, Jinshan online games, general manager of Zou Tao said the cause, compared with the first generation Dianka time operating mode, the second generation of time free of charge props mode, credit card mechanism (first experience post-paid), more Concerned about the user experience and opened up a new network game of the third generation of operating mode, "Gold Mountain will" Fengshen Bang 2 "players of the game of credit card users free of charge, we have to build 08 players spending most of the rest assured full game" . According to reports, "Fengshen Bang 2" derived from classical Chinese literary masterpiece "Fengshen Kingdoms", defined as "authentic Chinese myth of war", the macro background of the game set in ancient China on the coexistence of God in Hong Huang. As at 04 popular online games work "Fengshen Bang" continued for the classic, "Fengshen Bang 2" since the 05 project, which lasted nearly three years, "Fengshen Bang" original people to research and development team formed as the core team , To retain a large number of "Fengshen Bang" in much of the game audience favorite product characteristics, especially "Fengshen Bang" in the most characteristic feature of the war. In addition, the new added Xuan Miao profound gossip, the more new myth of the magic weapon system characteristics, to show breathtaking views of the war. At the same time, "Fengshen Bang 2" added Hanchanglinli, and the magnificent fighting the war, players can not only revisit million people of the war readily, to participate in the new Fengshen World War, the inter-service battlefield , To participate in different sizes, different forms, different types of people in the expeditions. Conference at the scene, Jinshan online games with the head of Zou Tao Jinshan with the head of Qiu Bojun, are Guzhuang modeling show in Jinshan Agni Studio 70 R & D personnel "to win" the swearing-in, two-to Wangong Radio for the shape, with flames burning arrows to Italy, officially opened in 2008 Jinshan战幕online games. Zou Tao, in the past five months, "Fengshen Bang 2" total closure was a measured, three times online. Total four times before and after the test so that large-scale "Fengshen Bang 2" game improving, the quality of the game tends to perfect. Meanwhile, according to online audience of the experience of the actual feedback, "Fengshen Bang 2" for a sustained and rapid changes and adjustments. At present, is in a period of open online "Fengshen Bang 2" opened a total of 81 server groups, have all been full, on-line games at the same time the number has nearly 150,000, has gone beyond Shi Yuzhu "giant" has become all the new 08 In online games in the best performance of the product. Zou Tao, "said Feng Shenbang 2" research and development model in the mode of operation and are revolutionary by the introduction of the new concept. On the one hand, from the perspective of game operators, the launch of Gold Peak revolutionary "credit card mechanism" (first experience post-paid). Different from the development of domestic online games in the "first payment, to enter the game (CPS)", the first-generation operating mode and the "first entered the game and then pay (CSP)" The second generation of operating mode, "the credit card mechanism" Operating mode and created a third generation of online games business model precedent. It is learnt that the "credit card mechanism" that would in real life "credit mechanism" to introduce the game world so that the audience after entering the game without pay earlier in the game will be free to use any props, in the course of that experience with pay later Fee. On the other hand, has long considered the game online, game development level, "Fengshen Bang 2" to initiate and hold a "China game. Chinese heart" theme, called on the domestic network of nearly 100 million Players and related practitioners experience "Fengshen Bang 2", and look forward from the creative planning, performance style, the game玩法, and many other aspects of "Fengshen Bang 2" comments and suggestions. All of them will participate in "Fengshen Bang 2" into a 2008 China's most popular online games. This openness of the game all the people involved in research and development, creating a gaming industry research and development mode of online games precedent, "We hope that through this way, helping to create a real audience favorite authentic original works." In research and development and operation of bold innovation at the same time, "Fengshen Bang 2" Marketing has been laid preparations for the troops. Zou Tao high-profile, "said online online close to 150,000, our marketing has just begun, as to Gongce ago, the total market in the total project investment accounted for only 1 / 4 less than." It is learnt that to meet " Fengshen Bang 2 "Gongce, Jinshan full deployment of the National more than 100 cities in the promotion of channels, will be started on the 30th. In order to be all-round carpet bombing of the more than 100 cities, Jinshan plans to invest nearly 1,000 scale pushed up the ranks, the overall promotion team has now expanded to more than 800 people, recruitment efforts are still intensively conducted. At the same time, "Fengshen Bang 2" hand in hand with the same title is being hit television series "The new Fengshen Bang," Shi Yuzhu invited to participate in "Fengshen Bang 2" tests, to the National Jin Wanjia union issued invitations, plan joint 1000 Internet media start carpet-bombing and a series of Internet advertising three-dimensional composition has put on the agenda. On the Gold Mountain "credit card mechanism", the game industry veteran Zhang Yunfan evaluation, "the credit card mechanism" of the operating mode to a new business model. The only way to change only a superficial, is in fact the core of the game players will be available to guide the habits tend to be more efficient and humane, will be available more community-based gaming platform, so that more users access to this community, And in accordance with the wishes of their own enjoyment or to determine their own pay-purchase behavior. "Credit card mechanism" business model is expected to become a "CPS" after more details of the game operators and reasonable manner, or will become a national network operators in the game following the completion of "CPS-CSP" in transition after the third generation of operating mode. Analysis of industry observers, since 2003, "Jianxia love online edition of" release, "Fengshen Bang 2" is released by Jinshan, paragraph 8, large-scale online games products. And different products before, the "Fengshen Bang 2" in research and development and operations are conducted in a bold innovation, namely the introduction of "full participation" and "credit card mechanism" concept, making the "Fengshen Bang 2" in research and development mode and Now the industry business model is different from other works, and in the online during the on-line close to 150,000 people, become in recent years following the "journey" after the most successful games of the one hand, reflects the innovation to the enormous Jinshan Harvest, on the other hand also shows that audience-oriented service to the future development of the industry to become one of the trends.